“I wanted the space to be warm and inviting, a place for customers to sit and chat and have a dialogue with our team,” says Jessie, who went straight to Poonam Khanna of UNIONWORKS to help execute her vision. “She understands my taste and the LR aesthetic intuitively and it’s just a dream working together,” says the founder, who previously worked with the architect to design their Broadway office…

Brimming with perfectly put-together bouquets, nude hues, and pastel pink accents, the design of the store perfectly complements the brand’s signature style of florals, fringes, and softly muted tones.”

Sophia Herring, Architectural Digest